Why Bitly Link Shortening is Important in Twitter
Bitly is the world’s favourite URL shortener. When you type a long URL link into a social media platform such as Twitter, the link is automatically made shorter and clickable.
Social media has been firmly established not just as the base of friends to socialise and organise themselves but for businesses and projects to position themselves in a visible space. If you’re not on social media you are essentially invisible to the world at large.
How Bitly works
When you enter a long link into social media instead of a long URL that looks messy, other users will see a short abbreviation of the link. This link can be clicked on and the same website will be reached as in the case of the whole URL being displayed.
This is not only useful on social media platforms such as Twitter where space is limited but in today’s climate it looks modern and sleek and what people expect. These days a long messy URL is probably going to make people think you are spamming or scamming.
How to use
Using the link is important to fit in cyber space but if you sign up for a Bitly account you can access various statistics to help you understand who clicks on your links and use this information to further business or social media decisions.
Remember you don’t need to sign in to shorten links, only to see analytics. Bitly recognises how important time is. Day to day you just want to post those links, analytics is something that you take more time over. Your analytics program is in depth and varied, if you want to post and go, Bitly comes through for you.
In order to run a successful online campaign you need to use social media. The competition in this arena is fierce and unless you utilise the top tools available currently, you risk falling behind others in the field.
What can Bitly tool do for you
It allows you to measure performance over time. You can access easy to interpret info which will show peak hours of the day, busiest day of the week, etc.
Ever want to know how your links are doing compared to others featuring the same or similar content? It allows you to do this with ease. If you’re writing on a trending topic and not getting any attention, the tool helps you to see that right away and make changes. This is beneficial. In the past, this would have taken days if not weeks.
To take things further this tool has an app called Realtime which is also called an attention-ranking engine. This app processes Bitly links to tell you what is popular today. This is totally different from most analytics programs which will tell you what was popular yesterday. Bitly’s analytics advice is definitely more useful and dynamic.
You can use this tool online and from any mobile devices. Graphs and analytics shown are simple and easily understood. No specialist training or help is needed.
For example, you can click on a bitmark to see details such as which websites are pushing traffic. You can group your bitmarks together by topic, project or as per your preference.
Now you can individually monitor bitmarks and also see how a project is doing as a whole.
Bitly also contains a plug-in for Word Press so you can integrate to your blog or website. Social media networking, online business and promotion all rests on being able to integrate simply, effectively and easily.
This is good for your followers, customers and people who haven’t even found you, yet can interact with you as and when required. This approach makes it easy for people to follow, like and be part of what you are doing.
Internet users are notoriously fickle. For every person who leaves a comment on a platform, be it good, bad or constructive there will be hundreds if not thousands of people who pass by leaving no feedback at all.
What did they like, what put them off? It is very hard to say what this mass visitors think and what would make them stay on your site or buy your products rather than moving on. Therefore, it is important to make all necessary info of your products or services available on your site. This will help in retaining more customers.
The online business world is now more accessible than ever. Millions of people are making a living, a name for themselves or both by using various websites to sell products or advertise a business.
Where this tool helps is in fast tracking you through months if not years of frustration and guide in the direction of success today. How is this done ? The tool will show exactly where your efforts are paying off and where they are not. Further, you are able to see the impact of your decisions in real time rather than second guessing which actions may have worked and did more harm than good.
Tools enable greatness and without the easy to use analytical tool box of Bitly you’re probably falling behind. So get the Bitly tool today without further delay.